Ellza Malok

Ellza Malok is an award-winning CMO working to build their brands, bring products and services to market, and reverse engineer growth through data science and psychology-based marketing. From growing companies upwards of fivefold to evolving entire portfolios of brands with PE firms, Ellza's accomplished all by setting her sights on business-changing strategies and focusing on clear marketing performance metrics.

As a global marketing innovator, Ellza has been instrumental in shaping the way leading companies do business from early-stage start-ups to international brands. She has built her career around a relentless curiosity for new ideas and innovation. From building brand equity to sustainable growth to evolving entire portfolios of business with investment firms, she has developed a deep understanding of what it takes for companies to win in the marketplace.

Ellza is also the founder and chairwoman of Blue Monarch Group, an award-winning business agency, that helps brands unlock true potential through data science and psychology-based marketing.

Successes

Won top 100 Marketing and Advertising Global Leaders by Prism for outstanding contributions

Global Marketing Innovators and Influencers Award by Marketing 2.0

Generated a 40% increase in revenue within 18 months through new global marketing strategy.

Developed brand strategy and growth funnel, including customer acquisition, retention, and engagement.

Forged successful digital transformation generating new revenue streams.

Crafted strategies that drove brand awareness and engagement by 200% MOM.

Piloted a new methodology for proposal generation resulting in a 30% increase in proposal win rate.

Facilitated the development of a GTM strategy contributing to $1.1M in revenue over 12 months with a $200K investment.

Achieved a 150% increase in e-commerce upsells revenue through campaign and cart optimization.